Who We Help
Two Personas. Deep Focus. Real Outcomes.
We don't try to be everything to everyone. Our practice is built around two manufacturer profiles — and the specific decisions they face.
Persona 01
Setting Up A New Manufacturing Unit
You're commissioning a greenfield plant or expanding capacity. Capital goods are landing. Raw material contracts are being signed. Every decision now compounds for the next decade.
What Keeps Them Up At Night
- →Locking ₹10–50 Cr of working capital into upfront duty before the plant produces revenue
- →Picking the wrong customs scheme and being trapped for years
- →Compliance gaps surfacing at first audit — three years too late to fix cleanly
How We Help
We come in at the project planning stage. Compare MOOWR against EOU, SEZ, and project import. Structure imports for maximum benefit. Time the registration with plant commissioning. Hand over SOPs to your finance and SCM teams.
Anonymised Case Study
Industry
Auto Components
Size
₹220 Cr Capex
₹18 Cr duty deferred at commissioning. MOOWR registration completed in 38 days alongside plant approvals.
Persona 02
MSME Entering Manufacturing For The First Time
You've been trading. Importing finished goods. Now you're moving up the chain — assembly, value-add, branded manufacturing. The customs world looks very different from this side.
What Keeps Them Up At Night
- →Not knowing what schemes you qualify for, and missing benefits competitors are using
- →Hiring a generalist CA who treats MOOWR as a footnote
- →Losing margin to unnecessary duty in the first 12 months when cash is tightest
How We Help
We translate. Plain English on what MOOWR is, whether you qualify, and what it changes for your unit economics. Hand-hold through registration. Set up the simplest possible compliance loop so a small finance team can run it.
Anonymised Case Study
Industry
Plastics MSME
Size
₹40 Cr Turnover
12% reduction in landed cost on imported polymers. Registration + first 6 months compliance handled end-to-end.
Don't See Your Profile? Talk To Us Anyway.
If you import for manufacturing, MOOWR almost certainly applies.
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